In the heart of Clearwater, Florida, the name Lokey has been synonymous with automotive excellence for generations. The story of Lokey Motors Mercedes Clearwater begins in 1952 with Earle B. Lokey and his vision for outstanding customer service. Starting with the Lokey Oldsmobile dealership on Cleveland Street in downtown Clearwater, Lokey laid the foundation for what would become a renowned automotive group. Just a few years later, in 1959, demonstrating remarkable foresight, Earle Lokey expanded westward, establishing Lokey Motor Co. on Gulf to Bay Boulevard, in what was then a developing area dotted with orange groves.
This strategic move proved transformative, setting the stage for a significant milestone in 1966. Lokey Motors achieved a prestigious distinction, becoming the first authorized Mercedes-Benz franchise in the entire state of Florida. This marked the beginning of Lokey’s enduring association with the luxury automotive brand and solidified their position as a leader in the Florida automotive market.
The legacy of Earle B. Lokey continued into the next generation as his twin sons, Paul and Philip Lokey, became increasingly involved in the family business throughout the 1970s. Their dedication and expertise were instrumental in ensuring a smooth transition of leadership when Earle Lokey passed away in 1986. Under the guidance of Paul Lokey, the company evolved into the Lokey Automotive Group, expanding its reach and brand portfolio significantly.
This expansion included the addition of several prominent dealerships to the group. Lokey Volkswagen, Lokey Nissan, Lokey Kia, and Subaru of Port Richey joined the Lokey family, broadening the group’s offerings and solidifying its presence across the Tampa Bay area. From Port Richey down to Clearwater, the Lokey Automotive Group became a widespread network committed to a shared mission: fostering long-term customer relationships built on exceptional service and value.
Beyond sales, Lokey Automotive Group demonstrated a deep commitment to the local community through the establishment of Lokey Charities in the spring of 2010. This philanthropic arm of the company focuses on empowering children and youth by addressing fundamental needs such as food, shelter, medical care, and positive mentorship. Lokey Charities embodies the group’s dedication to making a positive impact beyond the automotive industry.
At Lokey Motors Mercedes Clearwater, and across all Lokey Automotive Group dealerships, a team of experienced sales consultants and service advisors stand ready to assist customers. These professionals are dedicated to understanding individual customer needs, whether it’s finding the perfect Mercedes-Benz or ensuring vehicle maintenance is up to par. Lokey Motors encourages customers to explore their online inventory, schedule test drives, and discover financing options. For those seeking a specific vehicle, the CarFinder tool is available to streamline the search. And for those ready to visit in person, directions and contact information are readily accessible online. Lokey Motors Mercedes Clearwater remains committed to serving the Tampa Bay community with the same dedication to excellence that Earle B. Lokey established decades ago.
